30 beautiful no-lift liquid demi-permanent shades. Consistency designed for modern techniques and leaves the hair highly moisturized and shiny.
16 Vibrant and Pastel Semi-Permanent Colors that are easier to apply, more vibrant, lasts longer, and fades better.
Superior pigments create beautiful tones in 5 mins or less, and reach deeper depths of tone for up to 20 mins.
Remove color without compromise. Dripless white formula makes lifting process easily visible.
A growing collection of curated styling products to clean, protect, and perfectly polish your look.